Media

Video and photography are excellent storytelling media, capturing emotion and personality. Media should emphasize the Rocker community, suggesting approachability, diversity, and collaboration.

Graduates celebrating

Consult with the Office of Marketing and Communications for media needs.

Media Direction

Find your people

Showcase the support and networks that students find at Simon’s Rock. Visuals should not depict a student as a “lone genius.”

Inside and Outside the classroom

Highlight learning moments inside and outside the classroom and convey the larger Simon’s Rock experience. Academic imagery should include fieldwork, labs, rehearsals, writing workshops, and hallway conversations.

Personal/direct POV

Create an emotional connection with photos of faces and eye contact.

Active and engaged

Capture the energy of our campus with students who look alert, confident, energetic, tuned-in, and involved in the moment.

Unique and special

Differentiate Simon’s Rock from other schools by showing how our students carve their own path.

Strong use of natural light

Create a positive and airy feeling. The natural light complements the use of large type and large amounts of white space.

Motion, activity in background

Convey the excitement of Simon’s Rock.

Capture the natural beauty of the campus

Use nature to showcase opportunities for relaxation, connection to nature, emotional grounding, and well rounded-ness.

For patterns and technical specifications regarding media, please see the Patterns and Styles section of the guide.

Do

Familiarize yourself with the look and feel of media on the site and select media that compliments
Contact Web Team for any questions regarding media selections
Ensure your media meets the technical requirements

Don't

Use poor quality, grainy, blurry or badly composed images
Use images smaller than the required dimensions
Use media without permission from the source you found it